About SurveyFriends
SurveyFriends, MIS Group’s consumer panel since 2001
SurveyFriends brings together consumers who want to share their opinions on products, services, brands and social issues. The panel was created and is operated by MIS Group, a specialist in online consumer research since 2001.
Giving consumers a voice
Businesses need to understand the public’s expectations and actual behaviour to make better decisions. For example, they may want to evaluate an idea, improve a product, measure perceptions of a service or better understand consumer habits.
SurveyFriends collects these opinions through online surveys. When a member’s profile matches a study’s criteria, they may receive an invitation to take part. Their responses are then analysed alongside those of other participants to identify useful trends.
Experience built since 2001
For more than twenty-five years, MIS Group has supported organisations wishing to survey consumers. This experience covers questionnaire design, participant recruitment, fieldwork management and response quality checks.
SurveyFriends is part of this ecosystem. The website was designed to maintain a lasting community of members with varied profiles and to offer participation opportunities suited to the needs of each study.
Our commitments to members
Free registration
Joining SurveyFriends is free, and every member remains free to respond or not to the invitations they receive.
Targeted invitations
Profile information is used to identify studies that may be suitable for each member.
A commitment to quality
Checks help maintain the consistency of the results sent to study commissioners.
Data governed by clear rules
Personal data is processed in accordance with our privacy policy and the applicable rules.
What happens after registration?
Once your account is verified, complete your profile questionnaires. When a survey seems to suit you, you may be invited to answer. Some participation earns points that can be redeemed for rewards in the shop, subject to the conditions displayed.
To understand participant selection, the crediting of points and quality checks, see our page How does SurveyFriends work? as well as the FAQ.